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Chinese Outbound Volatility Continues Apace

With so much uncertainty in the outbound Chinese market, today’s Air4casts bulletin examines the latest government statistics which track inbound Chinese tourists to a wide variety of countries.

Air4casts’ subscribers will be familiar with this data from the Tourism module. Monthly and quarterly government statistics are uploaded daily to client sites as soon as they become available.

These data also comprise one of the key inputs into the monthly updated Nationalities 1000 module which tracks departing international passengers by nationality from over 900 airports.

Government data, used in isolation, however, are insufficient to capture all of the departing passengers by nationality from global airports. See below for the reasons.

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the author

Jane is the Air4casts CEO. She is an industry expert on data sources in particular. If there's something to know in Travel Retail, she knows it.

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